Maybe you have a strong online platform or you’re in a band just starting out and looking to make some cash; selling merch is one of the easiest ways to promote yourself. This is no secret and the market may seem to be too saturated, so coming up with a unique product is key. We’ll give you a few ideas on what we think are unique ideas that not a lot of brands or influencers are doing.
90% of people who receive a promotional product can recall the name of the brand.
What is good merch?
Good merch is often associated with a product that is used regularly or daily. So, you have many products that could be considered good merch, however, how do you stand out from other brands that are also trying to get into the merch game?
Most of us think of t-shirt and hats when it comes to promotional products or branded merch, but there are other useful products that can make all the difference.
Here are 50 Crazy Stats and Facts About the Promotional Products Industry
10 Unique Merch Ideas
What makes your merch unique? Figuring out who your audience is, will unlock the merch possibilities. You’ll want to gather as much information about your customer as possible to make an informed decision for what type of merch you will offer. However, here are some ideas for merch that can be offered to various audiences and ensure to make a lasting impression.
Promotional products are ranked the most effective form of advertising across all generations. ( Source: PPAI)
Customized Wireless Headphones
If you’re like most people, you use headphones to listen to music while at the gym, at work, or on a walk. Wireless headphones became more essential during the working from home days when virtual meetings became the only way to communicate with coworkers. Wireless headphones are a great promotional product because it’s useful in everyday situations and appeals to a wide variety of people, from the travelling professional to the gym rat.
Read What Is The Difference Between Wireless And Bluetooth Headphones?
Phone Accessories
Phone accessories are a promotional product that is more of an obvious choice because we all carry a phone with us. However, because there are different types of smartphones, the accessories would have to be something that could fit any type of phone, such as a phone ring holder which also performs as a stand. Your logo can be laser printed or using a UV Litho printer.
Reusable Cups / Mugs
With the world steering towards a more sustainable and plastic-free direction. More and more people are carrying their own cups. Offering a reusable coffee mug with a cool design and your logo is a great way to participate in the global environmental conscious movement. There are many ways to print your logo on one of these cups. Adding a rubber band around it is perhaps the most cost-effective and practical way to incorporate your logo or brand design.
Check out 7 Companies Making Custom Organic and Ethical Apparel for Your Business, Organization, or Event
Portable Speakers
While this item may be more costly, a portable speaker is one of the most popular promotional items because of its purpose. Everyone loves a good portable Bluetooth speaker! There are a variety of ways in which you can add your branding to a product such as this one.
Check out 10 Common Promotional Products Made More Interesting
Stadium Seat Cushions
With the return of live sports this year, a great promotional product is stadium seat cushions. MailChimp had these seat cushions with their logo and a tagline. The cushions include a handle at the top for easy carrying. This is a great product for live events such as music festivals.
Custom Socks
Socks are an easy and cost-effective promotional item. Generally, the brand will include socks along with another product such as a mug as a complementary addition. Socks can be screen-printed with your logo, a tagline, and your brand colors. The most popular print area for logos is the sole or the side near the ankles.
Custom Airpod Case
Another inexpensive promotional product are AirPods cases made from silicone which can be printed with your logo or your preferred design showcasing your brand colors and any other design aspect. The most popular cases have a loop to place on your keychain or add a clip to keep from losing it.
Collapsible Water Bottle
While water bottles, in general, are a popular promotional item and it has been overdone by most brand, we recommend this innovative collapsible water bottle that can be easily stored away when it’s not being used. These bottles are made with a thin silicone material, making it easy to print on, and can also be lasered in with a CO2 laser engraving machine or by using silicone ink.
Touch Tool
These tools gained popularity during the 2020 Pandemic as we all began avoiding touching everyday surfaces that were in public areas such as door handles and elevator buttons.
Even after the pandemic, many people are used to using them now and plan to continue to use this product in their everyday lives.
Many brands began using this product as a promotional gift for their employees and some sold them to the public. These are inexpensive items that are easy to print on using heat transfers and/or laser etching simple logos.
Gift Set - Swag Box
With a bigger budget, brands can create their own customized box to include up to 5 items in a branded box with other branded products in it. You can include 3 or more items from above and display them nicely in a box printed with your brand colors and logo. Many brands use these swag boxes to increase brand loyalty with their current clients. This is a great way to keep your clients engaged and make them feel a sense of significant value for your company.
Author: Irene Floridia - Content Creator
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